British Pharmaceutical Industry's Code of Practice
The pharmaceutical industry effectively self regulates and operates to the highest ethical standards as laid out in The Association of the British Pharmaceutical Industry’s Code of Practice for the Pharmaceutical Industry (the Code).
The ABPI Code covers the promotion of medicines for prescribing to health professionals and other relevant decision makers. The Code also sets standards for information made available to the public about prescription only medicine. Advertising or promoting prescription only medicines to the public is prohitibited under the ABPI Code and the UK law.
The 2019 ABPI Code of Practice and updated PMCPA Constitution and Procedure were published on 6 December 2018. The changes made to the 2016 Code came into operation on 1 January 2019.
For more information, go to: http://www.pmcpa.org.uk/Pages/default.aspx